Managing Video Assets in DAM and MAM

Virtual/Online

In today's world, while image assets are very much alive and well - the exponential growth of video has quickly become an almost standard for communicating with our customers and communities. Traditionally, our DAM (digital asset management) systems have been optimized to handle image assets - but this is quickly shifting as organizations struggle to […]

$895

Metadata for Digital Asset Management (DAM)

Virtual/Online

Course Instructor Yonah Levenson What metadata should you include in a new DAM system? Who fills out the metadata fields for your DAM or company's systems, and what happens to that metadata? Metadata is scary. Will this course de-mystify it and turn metadata into your new best friend? Yes, it will. Metadata: it’s everywhere! When […]

$895

Technical Considerations for Content Ecosystems

Virtual/Online

Course Instructor Christina Gibbs How do my Digital Assets fit into the larger processing environment & infrastructure as part of a Content Ecosystem? What is enriched semantic content, and how can it best be leveraged for my digital asset management (DAM) and Web applications? What strategies and approaches best utilize semantic information to enrich content, […]

$895

Creative Operations and Everyday Workflows with Digital Asset Management (DAM)

Virtual/Online

Course Instructor Richard Swaziek How do we get our creative team to use our DAM system? What are the best ways to help our team to work more effectively with their digital assets? DAM is/will be a cross-functional initiative in my organization. How does one build a DAM system that fosters collaboration, streamlined workflows, and […]

$895

Integration and the Content Landscape for Digital Asset Management (DAM)

Virtual/Online

Course Instructors David Lipsey Yonah Levenson What is a Product Information Management that my workplace is implementing and what does this have to do with DAM? How do I position my DAM leadership role while being part of a Marketing Planning team? I’d like to better understand what an API is but I’m not a […]

$895

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