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DTSTART;VALUE=DATE:20230501
DTEND;VALUE=DATE:20230601
DTSTAMP:20260530T101830
CREATED:20230418T222647Z
LAST-MODIFIED:20230418T222647Z
UID:3275-1682899200-1685577599@huddartconsulting.com
SUMMARY:DAM for GLAM (Galleries\, Libraries\, Archives\, and Museums)
DESCRIPTION:Your gallery\, library\, archives\, or museum (GLAM) organization is great at managing collections of physical objects\, artworks\, books\, and ancient manuscripts. But now you’ve been asked to share your collections digitally or give your patrons\, visitors\, and audiences an incredible digital experience. Where do you start? \nStart with organizing your digital assets (images\, digital surrogates\, videos\, marketing and event graphics\, educational materials\, conservation records and any other digital file and the metadata that describes these assets) by building and improving your Digital Asset Management (DAM) practice. \nWe’ll go in-depth with DAM as well as case studies from within and outside of GLAM to guide you on success for your DAM practice. Whether you already have a DAM practice in place\, or your GLAM organization is starting to explore “what is DAM?” or “how can we manage our collections and operations digitally”\, this is the right course for you. This course provides an understanding of the fundamental concepts\, components\, and elements necessary for the success of a DAM practice within your gallery\, library\, archives\, or museum organization.
URL:https://huddartconsulting.com/event/dam-for-glam-galleries-libraries-archives-and-museums/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/png:https://huddartconsulting.com/wp-content/uploads/2022/05/Learn-Courses.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221128
DTEND;VALUE=DATE:20230101
DTSTAMP:20260530T101830
CREATED:20220717T210443Z
LAST-MODIFIED:20220717T210443Z
UID:3035-1669593600-1672531199@huddartconsulting.com
SUMMARY:Rights for DAM (Digital Asset Management)
DESCRIPTION:Course Instructor\nMike McGinniss \n\nWhat are basic and advanced rights considerations that you need to consider for your DAM?\nHow well are you managing risks and compliance? How do you work effectively with your legal colleagues?\nDoes rights extend to metadata? Are you getting the most value out of the rights you have?\n\nRights Management is both the gas and the governor that powers using digital assets. The proliferation of digital media\, as well as mechanisms and markets to exploit it\, has increased both the importance and complexity of rights management. The successful DAM implementation will moderate and simplify rights as best it can to inform effective and efficient digital asset management and usage. The more DAM and Rights work together\, the easier it is to both maximize usage and avoid the risk of non-compliance. This course provides a foundational understanding of rights management concepts from all sectors as well as insights that build on other DAM related topics such as metadata\, data governance\, and integrations that power successful DAM implementations. Throughout the class we will emphasize risk reduction and explore many examples of what this means and how to accomplish this. Consideration will also be given to practical tools and techniques for simplifying the complex world of rights management to help facilitate DAM outcomes without burdening the DAM and its users.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-2-2-2/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221128
DTEND;VALUE=DATE:20230101
DTSTAMP:20260530T101830
CREATED:20220717T210359Z
LAST-MODIFIED:20220717T210359Z
UID:3033-1669593600-1672531199@huddartconsulting.com
SUMMARY:Integration and the Content Landscape for Digital Asset Management (DAM)
DESCRIPTION:Course Instructors\nDavid Lipsey\nYonah Levenson \n\nWhat is a Product Information Management that my workplace is implementing and what does this have to do with DAM?\nHow do I position my DAM leadership role while being part of a Marketing Planning team?\nI’d like to better understand what an API is but I’m not a programmer; will this course help me be a part of the conversation without my being technical? Yes!\n\nDigital assets are the atomic “building blocks” of the content universe\, and they are key parts of a dynamic\, changing\, and much larger technology landscape. Numerous other systems interoperate with Digital Asset Management (DAM). This course explains how DAM interacts with product information or collections information management\, web/print publishing\, social media\, marketing resource management\, enterprise resource planning (ERP)\, and other systems. Application programming interfaces (API)\, micro services\, and partnering with IT are central to getting started and being ready to keep up. We’ll cover the techniques for keeping alert for ever-present changes in the digital landscape that are key as technology and organizational needs evolve and change. The course emphasizes the components of the content landscape and the tools used for integrated within it – but not the programming skills for creating the integrations. Awareness of all these factors are critical to being an effective DAM leader.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-2-2/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221031
DTEND;VALUE=DATE:20221128
DTSTAMP:20260530T101830
CREATED:20220717T210303Z
LAST-MODIFIED:20220717T210303Z
UID:3031-1667174400-1669593599@huddartconsulting.com
SUMMARY:DAM for GLAM (Galleries\, Libraries\, Archives\, and Museums)
DESCRIPTION:Course Instructor\nKristina Huddart \n\nHave you heard about Digital Asset Management (DAM) and how it can be used alongside your Collection Management practice to help you deliver digital capabilities?\nHow can you run a successful DAM practice in your GLAM organization – and keep it growing and delivering value?\nHow can you get buy-in from GLAM leadership\, ensure the right people adopt the practice\, and engage people across your organization to get the most out of your unique and valuable rich media and metadata?\n\nYour gallery\, library\, archives\, or museum (GLAM) organization is great at managing collections of physical objects\, artworks\, books\, and ancient manuscripts. But now you’ve been asked to share your collections digitally or give your patrons\, visitors\, and audiences an incredible digital experience. Where do you start? \nStart with organizing your digital assets (images\, digital surrogates\, videos\, marketing and event graphics\, educational materials\, conservation records and any other digital file and the metadata that describes these assets) by building and improving your Digital Asset Management (DAM) practice. \nWe’ll go in-depth with DAM as well as case studies from within and outside of GLAM to guide you on success for your DAM practice. Whether you already have a DAM practice in place\, or your GLAM organization is starting to explore “what is DAM?” or “how can we manage our collections and operations digitally”\, this is the right course for you. This course provides an understanding of the fundamental concepts\, components\, and elements necessary for the success of a DAM practice within your gallery\, library\, archives\, or museum organization.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-6/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221031
DTEND;VALUE=DATE:20221128
DTSTAMP:20260530T101830
CREATED:20220717T210147Z
LAST-MODIFIED:20220717T210147Z
UID:3029-1667174400-1669593599@huddartconsulting.com
SUMMARY:Creative Operations and Everyday Workflows with Digital Asset Management (DAM)
DESCRIPTION:Course Instructor\nRichard Swaziek \n\nHow do we get our creative team to use our DAM system?\nWhat are the best ways to help our team to work more effectively with their digital assets?\nDAM is/will be a cross-functional initiative in my organization. How does one build a DAM system that fosters collaboration\, streamlined workflows\, and intelligent reporting?\n\nA multi-channel\, multi-platform world continues to increase demand for digital assets\, and organizations that manage high volumes of content rely on creative operations as the cross-functional glue for marketing and communications\, agency relationships\, packaging\, branding\, publishing (digital and print)\, as well as other related aspects of digital assets within a business. \nThe practice of creative operations is an emerging discipline and is applicable across many industries (media\, consumer\, federal\, or arts and culture). Well-defined processes\, clarity around people’s roles\, optimized technology\, and data are the key to effective digital asset management in action. Creative operations work to provide cohesion in how an organization represents itself to the public through its digital content\, as well as improves the performance of the teams who are creating and disseminating it. This course explores how DAM\, creative operations\, and workflows within an organization come together to streamline business processes.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-5/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221003
DTEND;VALUE=DATE:20221031
DTSTAMP:20260530T101830
CREATED:20220717T210045Z
LAST-MODIFIED:20220717T210045Z
UID:3027-1664755200-1667174399@huddartconsulting.com
SUMMARY:Technical Considerations for Content Ecosystems
DESCRIPTION:Course Instructor\nChristina Gibbs \n\nHow do my Digital Assets fit into the larger processing environment & infrastructure as part of a Content Ecosystem?\nWhat is enriched semantic content\, and how can it best be leveraged for my digital asset management (DAM) and Web applications?\nWhat strategies and approaches best utilize semantic information to enrich content\, improve search\, discovery\, and integration\, and create efficient and scalable content ecosystems?\n\n\n\n\n\nEveryone is a content creator these days. Businesses and organizations of all types rely on digital asset management systems (DAMs) to store content and enable internal and external resources to connect and share assets and information. With more and more organizations and communities looking to share and access assets\, it is no longer sufficient to deposit assets into a database somewhere without taking advantage of recent approaches and technologies to create a smart content ecosystem for stakeholders and content consumers. Improved classification tools\, structured content and DAM systems\, collaborative environments\, and open standards enable the creation of rich semantic content and enhanced functionality. \nThis course will explore how digital assets are structured\, enriched\, published\, and integrated into Web content. Special attention will be given to Web and DAM standards for creating semantic metadata\, efficient processes and tools\, and Linked-data collections.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-4/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20221003
DTEND;VALUE=DATE:20221031
DTSTAMP:20260530T101830
CREATED:20220717T205949Z
LAST-MODIFIED:20220717T205949Z
UID:3025-1664755200-1667174399@huddartconsulting.com
SUMMARY:Metadata for Digital Asset Management (DAM)
DESCRIPTION:Course Instructor\nYonah Levenson \n\nWhat metadata should you include in a new DAM system?\nWho fills out the metadata fields for your DAM or company’s systems\, and what happens to that metadata?\nMetadata is scary. Will this course de-mystify it and turn metadata into your new best friend? Yes\, it will.\n\nMetadata: it’s everywhere! When your digital content is documented and described\, the search and reporting results are better. This course provides the foundational insights into the various types of metadata available for inclusion in a Digital Asset Management system (DAM). Learn about the variety of metadata standards that already exist\, core concepts\, processes\, and approaches for how industry and metadata standards work in a dynamic world. Along with the basic principles of metadata\, we’ll explore best practices of what metadata may be included in a DAM\, and how DAM systems can keep up with changing and evolving metadata terminology.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-3/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220829
DTEND;VALUE=DATE:20220926
DTSTAMP:20260530T101830
CREATED:20220717T205850Z
LAST-MODIFIED:20220717T205850Z
UID:3023-1661731200-1664150399@huddartconsulting.com
SUMMARY:Managing Video Assets in DAM and MAM
DESCRIPTION:In today’s world\, while image assets are very much alive and well – the exponential growth of video has quickly become an almost standard for communicating with our customers and communities. Traditionally\, our DAM (digital asset management) systems have been optimized to handle image assets – but this is quickly shifting as organizations struggle to keep up with the rapidly increasing video consumption. You’ll learn about managing video\, whether on network drives\, external hard drives or held by third-party agencies – and why YouTube is not video management. This course explains how your DAM and your role\, as a DAM Manager\, are impacted by each step of the video production process – which includes how video is created at each step\, and the vast amount of metadata – from descriptive to administrative to legal – that is required to be generated and tracked to ultimately be able to distribute and reuse the video content. We will explore the differences and similarities between DAM and MAM (media asset management)\, and when it’s time to think about having one of each. From this class\, a DAM practitioner will have both a foundational understanding of video-as-asset and be able to analyze the needs of a DAM from a video perspective.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam-2/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20220801
DTEND;VALUE=DATE:20220829
DTSTAMP:20260530T101830
CREATED:20220717T205714Z
LAST-MODIFIED:20220717T205714Z
UID:3018-1659312000-1661731199@huddartconsulting.com
SUMMARY:Successful Implementation of Digital Asset Management(DAM)
DESCRIPTION:Planning for successful Digital Asset Management (DAM) has one meaning the day DAM launches\, and once the initial goals are met\, more challenges arise. Understanding how to prepare for\, measure\, and execute long-term operations and growth is essential. This course covers how to plan for enduring success with DAM\, including the Digital Asset Management Capability Maturity Model–the industry’s best guide and tool for success. Staffing\, job roles\, answering the question of “where does DAM report\,” and managing how these will change through time are core to understanding how DAM implementations can be successful or fail. Insights on how to create metrics and measurement for DAM systems\, best practices for developing deep organizational allegiances to support an ever-expanding network of use cases and persistent innovations\, securing budgets\, and constructive vendor relationships are just some of the lessons that lead to DAM successes.  This course covers advanced concepts in understanding the role of DAM in business risk mitigation\, and innovations in realizing the economic impact of assets\, metadata\, and an infonomics perspective.
URL:https://huddartconsulting.com/event/successful-implementation-of-digital-asset-managementdam/
LOCATION:Virtual/Online
CATEGORIES:Training or Course
ATTACH;FMTTYPE=image/jpeg:https://huddartconsulting.com/wp-content/uploads/2022/07/Rutgers.jpg
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